Case Studies

The High Cost of Bargain Design

Oct 29th, 2009 | By | Category: Case Studies

I recent­ly had a con­ver­sa­tion with a future client who fell vic­tim to this all-to-com­mon issue. She went with a guy who talked the talk, but when chal­lenged played the non-dis­clo­sure card. He kept telling her that he couldn’t show her exam­ples of artis­tic work and SEO results because of com­pe­ti­tion issues. This is absolute hooey, but sounds good when you’re on the receiv­ing end. She has recent­ly decid­ed that the bar­gain route was too expen­sive.

Clearly Define Your Goals and the Work is Easier

Oct 3rd, 2009 | By | Category: Case Studies

Gone are the days of assum­ing the Inter­net is a pass­ing fad. No web­site is as bad for busi­ness as no busi­ness card or tele­phone num­ber. Even if all you want to do is a sim­ple about us page with some con­tact infor­ma­tion, it’s vital that you get this done. That being the case, I can direct you to some folks who will do it on the cheap (I might even do it if I have the time). If you want to take full advan­tage of all the web has to offer, how­ev­er, you’ll need to devel­op a strat­e­gy and talk to some­one who can help you devel­op it.

How to Tell if Your Web Designer is an Idiot

Aug 20th, 2009 | By | Category: Case Studies

Unfor­tu­nate­ly, there is no gov­ern­ing body for licens­ing or cer­ti­fy­ing design­ers. There is no spe­cif­ic set of cours­es one must com­plete or set of books one must read to make a busi­ness out of design. As a result, the first time some­one fig­ures out how easy it is to make a site with a WYSIWYG edi­tor (like Front­page or some oth­er equal­ly evil mon­stros­i­ty), they hang out the shin­gle as a “design­er” and wait for the busi­ness to pour in.